Digital marketing

our program

Digital marketing

Digital marketing is everywhere from big brands to side hustles, nonprofits to influencers. It’s how stories are told, products are sold, and communities are built. Students in this course will not only learn how to market, but how to think like modern creators and strategists with empathy, purpose, and creativity.

How it works?

We focus on real-world skills, creative thinking, and practical application.
  • Core Concepts: Learn the foundations of marketing, including branding, customer psychology, storytelling, and digital trends.
  • Hands-On Campaigns: Create and manage mock campaigns using real tools like Meta Ads Manager, Canva, Google Analytics, and scheduling platforms.
  • Social Media Strategy: Learn how to plan content calendars, grow engagement, and understand platform algorithms.
  • SEO and Content Creation: Discover how to write for the web, rank on Google, and produce content that gets seen.
  • Data-Driven Thinking: Learn how to track performance, read insights, and adjust strategies to hit goals.